Comparisons / Capterra
Fiducia vs Capterra
Capterra (owned by G2 since 2026) is open to AI crawlers but sells visibility by the click. Fiducia is a flat €19 a month, and free for the basics.
| Capterra | Fiducia | |
|---|---|---|
| Cheapest paid plan | Pay-per-click, $2 minimum bid with a budget floor around $500 a month (third-party figures; official price not public). | Pro: €19 or $19 per month, cancel anytime (bulk invites: up to 500 customers at once, as a CSV of single-use links). |
| Free plan | Yes: free listing with reviews and badges. | Free forever: your public page, single-use invite links, public replies, the embeddable badge and the open API. |
| AI crawlers (GPTBot, ClaudeBot, PerplexityBot) | Open: robots.txt explicitly allows GPTBot, ClaudeBot, PerplexityBot and Google-Extended. | Allowed. robots.txt blocks no AI crawler, and llms.txt lists every business page. |
| Structured data (schema.org AggregateRating) | Not verified (pages refused our checker). | Yes: Organization, AggregateRating and Review on every page, server-rendered. |
| Your data if you leave | Not verified. | None. Every page is public HTML and every summary is open JSON (CORS open), so anyone can read or copy it. |
| How fake reviews are kept out | Negative reviews are not removed unless they break the guidelines; non-disparagement clauses are penalised. | A review counts only after the reviewer confirms an email address; invited reviews are marked as such; the history is append-only, so edits never silently replace earlier text. |
When Capterra is the better choice
You sell software to small businesses and want to buy clicks from buyers comparing tools in your category.
When Fiducia is the better choice
You are not a software vendor, or you want reviews on your own terms with an open API and a flat price.
Questions
Can AI assistants read Capterra?
Yes: Capterra explicitly allows the main AI crawlers. Its business model is paid clicks, not the reviews themselves.
Who owns Capterra?
G2 acquired Capterra, GetApp and Software Advice from Gartner; the deal closed on 5 February 2026.
How much does Fiducia cost?
Fiducia is free for the page, the badge and single invites; Pro (€19 or $19 a month) only adds bulk invites.
See your own page
Every business already has an open Fiducia page. Claiming it is free: we email a sign-in link to an address on your domain.
Facts about Capterra checked on 29 September 2026 from: www.capterra.com, www.capterra.com, company.g2.com. Prices change: tell us if one is out of date.